Please click on the link at the bottom of this post for a deeper understanding of "What Facebook Teaches Us About the Potential of Mobile Research Communities" - my original post from October 13th.
In this article pulbished in the November issue of MRB Survey Magazine, you'll read about things such as:
- How two of Gen Y's unique traits (oversharing and egalitarianism) are benefiting marketing research.
- A query fielded by Gongos Research's Consumer Village, about the willingness of different generations to participate in research activities via their smartphones.
- Why Facebook users are already comfortable using mobile research communities.
Enjoy: MRB Survey Magazine Article